Dunlop
Tires for Supercharged European Cars
Luxury
vehicle builders are increasingly specifying Dunlop to outfit
supercharged
versions
of Audi, BMW and Mercedes-Benz sports cars. Dunlop today
said it's making gains on high- profile "tuner" vehicles.
Take Carlsson Autotechnik GmbH, a Mercedes-Benz
premium-class tuner in Germany. Carlsson calls Dunlop its "technology
consultant" for its race and sports cars; Dunlop ultra-performance
and race tires are selected on a broad range of models.
Andy Traicoff, director of Dunlop in North
America, said the brand's presence on European performance
cars is legendary,
but its "focus on the tuner segment establishes the brand
as a trendsetter. It takes the Dunlop brand to a new level
of awareness.
"Tuners and the people who own these specialized vehicles
are passionate about tires. They know that the correct tires
can enhance the look and performance of their vehicles," Traicoff
said.
Dunlop's fitments on Audis, BMWs, Mercedes
and Porsches are renown, but the venerable tire brand's selection
on supercharged
versions "often flies under the radar. We've often been
there, but now our tires are more prevalent on vehicles modified
by Volkswagen/Audi tuner ABT, BMW tuner Hamann Motorsport and
Porsche tuner Cargraphic," Traicoff said.
In North America, Dunlop SP Sport Maxx 275/35R20 tires are
standard equipment on the 4.6-liter, 325-horsepower Saleen
Mustang S281 coupe, convertible and speedster models.
To cater to the sport compact-car tuner segment, Saleen's
nitrous- compatible Focus N2O features European rally car styling
and agile, nimble performance. The sport compact rides on Dunlop
SP Sport FM901 tires, 215/40R17 on the front and 215/45R17
on the rear.
For 20 years, Steve Saleen has transformed the southern California
tradition of car performance building into a science. His manufacturing
business has developed a system of mass customization. And
many of his cars find their way into the movies, such as his
Saleen Mustangs in 2 Fast 2 Furious and Hollywood Homicide.
Then there's HPA Motorsports Inc., of Surrey, British Columbia,
which specifies Dunlop tires on its high-powered Volkswagens
and Audis. Founder Marcel Horn featured 18-inch SP Sport Maxx
ultra-performance tires on his 550- horsepower Volkswagen R32.
While Horn, Saleen, Carlsson and Cargraphic
turn to Dunlop for broad performance reasons, Germany's Eibach
vehicle suspension
company recently included 21-inch Dunlop SP Sport 9000 ultra-performance
tires on its unique Eibach Porsche Cayenne 3.2 Biturbo project
car. "The massive tires help deliver 470 horsepower to
the pavement," Traicoff said.
On another front, TC Kline Racing, of Columbus, Ohio, selected
19-inch Dunlop Direzza DZ101 ultra-performance tires for its
TC Kline BMW 530i. The project car has no engine modifications,
but TC Kline focused on chassis dynamics. New shocks, springs
and tires ensure ideal balance and direct feel, Traicoff added.
"In each case," Traicoff said, "these
tuners are seeking ways to boost performance. It's no surprise
that
they turn to Dunlop."
Dunlop has an excellent reputation among performance
car enthusiasts. Well known for its prestigious original-equipment
fitments,
Dunlop is also a key supplier to sport compact enthusiasts
featuring "tuner" tire sizes and race series sponsorships.
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